Audience feedback has played a huge part within the production stages of my project, as through this I have been able to see how an audience would react to it, and adjust it accordingly along the way.
Audience feedback has probably been the most vital during early stages of filming the footage for my trailer. Originally my trailer was going to be of the Mystery thriller genre, and the storyline was about someone who'd had their identity stolen. After filming my initial practise footage, I was extremely unhappy with how it had turned out. After showing to some people I considered as my target audience, I was able to use their feedback in order to move on. Some suggested that using similar shots to those I already had, but changing the genre and storyline. So from there I changed the genre from Mystery Thriller to Social Realism/Drama, and I developed the storyline to fit the new genre. The new storyline became about a boy living in a modern society, which has let him down and he has lost his way, becoming alone with no-one to help him.
Throughout production of the trailer, audience feedback has been helpful. Due to working on the trailer, I may have missed out errors within my work. So therefore, having my target audience give me feedback along the way, I have been able to adjust my work accordingly, getting the best result.
Similarly, with the production of my ancillary products, feedback has been important as it ensures that the target audience will be pleased with the final products. Particularly within the production of my film poster, the feedback I received from the first poster I produced was positive however a few suggestions were made. These suggestions, made by my target audience, led to me producing a second poster which ended up being the final product as it was the preferred poster. If I hadn't have received this particular feedback, I wouldn't have gotten such positive feedback from my final products.